Sample packs

What a performance pack contains

These outlines mirror anonymized structures we deliver after real editions. Charts and wording are tailored to your programme — the sections below show the spine.

Open sample report binder with soft shadow on dark stone

Post-event performance pack (flagship)

  1. Cover letter stating measurement methods and file cut-off dates
  2. Attendance reconciliation — registration, gate, unique versus daily peaks
  3. Session and stage fill curves tied to the programme clock
  4. Venue-zone notes when a floor plan is supplied
  5. Sponsor exposure summary against pledged deliverables
  6. Organizer recommendations for the next booking cycle
  7. Editable chart appendix

Typical length: 18–28 pages depending on hall count and sponsor appendices.

Sponsor exposure brief

  1. Package sheet crosswalk — promised versus measured
  2. Booth or lounge footfall windows with method footnotes
  3. Stage and programme mention log
  4. Per-sponsor one-page appendix (optional)

Season comparison spine

  1. Edition identity table — venue, capacity, ticket types
  2. Attendance trajectory with method changes called out
  3. Programme depth versus fill quality
  4. Decision memo for owners

Request a redacted sample

We share redacted PDF excerpts during consultations when your event type matches a prior engagement. Ask when you write — include your venue format and attendee range.